Quality
9.5
Price
$$$$$$
Design
10 of 10
Reputation
9 of 10
Loud · Casual
Segment · 20 labels
Avant Designer
Conceptual, silhouette-first design houses that treat clothing as argument. The 20 avant designer labels in this edition average 8.0/10 for quality with typically premium prices. Rick Owens, Yohji Yamamoto and Junya Watanabe set the tone.
Labels
20
Avg quality
8.0
Median price
$$$$$
All labels in this group
Quality
9.0
Price
$$$$$$
Design
10 of 10
Reputation
9 of 10
Timeless
Quality
9.0
Price
$$$$$
Design
9.5 of 10
Reputation
8.5 of 10
Trendy
Quality
9.0
Price
$$$$$$
Design
9 of 10
Reputation
8 of 10
Trendy
Quality
9.0
Price
$$$$$
Design
8.5 of 10
Reputation
7 of 10
Quiet
Quality
8.5
Price
$$$$$
Design
10 of 10
Reputation
9 of 10
Balanced
Quality
8.0
Price
$$$$$$
Design
10 of 10
Reputation
10 of 10
Trendy · Loud
Quality
8.0
Price
$$$$$$
Design
10 of 10
Reputation
9.5 of 10
Trendy
Quality
8.0
Price
$$$$$
Design
9.5 of 10
Reputation
9 of 10
Balanced
Quality
8.0
Price
$$$$$
Design
9 of 10
Reputation
8 of 10
Trendy · Casual
Quality
8.0
Price
$$$$$$
Design
9 of 10
Reputation
8 of 10
Balanced
Quality
8.0
Price
$$$$$$
Design
9 of 10
Reputation
8 of 10
Trendy · Loud
Quality
8.0
Price
$$$$$
Design
9 of 10
Reputation
8 of 10
Trendy · Loud · Casual
Quality
8.0
Price
$$$$$
Design
8.5 of 10
Reputation
7.5 of 10
Balanced
Quality
8.0
Price
$$$$$$
Design
8 of 10
Reputation
7 of 10
Casual
Quality
7.0
Price
$$$$$
Design
9.5 of 10
Reputation
8 of 10
Trendy · Loud
Quality
7.0
Price
$$$$$
Design
8 of 10
Reputation
7 of 10
Trendy · Loud · Casual
Quality
7.0
Price
$$$$$$
Design
8 of 10
Reputation
7 of 10
Trendy · Casual
Quality
7.0
Price
$$$$$
Design
8 of 10
Reputation
7 of 10
Trendy · Loud · Formal
Quality
6.5
Price
$$$$$
Design
8 of 10
Reputation
7 of 10
Trendy · Loud
Other segments
Scores are editorial judgments — how we score.